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History Photographed on Instagram: "At Macworld 2008, Steve Jobs performed one of the most iconic product reveals in marketing history by pulling the first MacBook Air out of a standard-sized manila envelope. ⁠ ⁠ This simple, dramatic act became a powerful marketing moment that instantly communicated the device's defining feature: its unprecedented thinness. ⁠ ⁠ For the first time, consumers began to expect both powerful performance and extreme portability in a laptop. ⁠ ⁠ The MacBook Air proved